Whether you’re a professional marketer or an amateur makeup artist, chances are you’re looking to strike viral gold when you post a video online. Yet virality remains difficult to predict, ensure, or quantify. What is it that makes certain videos catch like wildfire while some get lost in the social media fray?

Explore the phenomenon in a fun and informal way by joining Pelican Bomb at the Contemporary Arts Center for an all-day free screening of online videos that have gone viral and had a transformative impact on culture. We're screening the good, the bad, the silly, and the impossible to categorize. Stay all day or jump in at any time!

The Viral Video Marathon is hosted in conjunction with “Kelsey Montague: What Lifts You,” an interactive public art project presented by Pelican Bomb in partnership with the Downtown Development District of New Orleans.